Or at least improve it.
Don’t tell a story when you can create an adventure.
Let your audience craft their own narrative while they explore intriguing visuals. Let them be curious, rather than spelling everything out for them. And ultimately, leave them wanting to show their friends. This is the power of not being storyteller and instead, allowing your audience to create their own journey.
My name is Sheldon Stenning, and I came to this conclusion after 10 years working in advertising and design. I’m a graphic designer who is also a front-end developer (which is amazing because sometimes you need a designer who won’t just drop your work into a cruddy pre-made WordPress template). And sometimes you need a developer that has an eye for making pixel-perfect designs.
Beyond that, I’m also a musician who’s toured Canada, released a lot of music, and booked six million shows. Sometimes people even come to them.
It’s nice to meet you!
My Work
From 2015 to 2017, my incredibly emo pop-punk band demanded hi-impact, substance-rich graphic design that explored a high-contrast world of melancholy.
Creative works include a full length album exploring a story of failure and acceptance paired with a photoshop-heavy visuals, an EP with a 16 page booklet filled with texture and illustration, and plenty of merchandise design to support Canada-wide touring.
Eight years of creative work. A self-dubbed punk-pop band (punk first), Sharks On Fire was a band about leaning on friendship through hard times. With a motto ‘No Fucks Given’, Sharks existed to play shows as though nothing else was important.
Creative collateral includes album art with a pull-out poster, web design dating back as far as the Myspace days (oh god) and my first of many logo designs.
Other odds and ends. Not even close to all my other creative output, but a nice selection of some work I’m fond of.
I’ve certainly made at least a hundred posters, and I’ve designed album art for a variety of bands in a variety of formats.
